NME

Before setting up his own consultancy, our founder Romano Sidoli worked at NME - one of the planets most famous music brands. Having worked in various roles for 18 years, he ended as Managing Director between 2014-2018. Romano led a team, that in its final years delivered over £6m in annual revenues, a program of over 70 annual events and a digital audience that had doubled from when he took over.

Working with brands including VO5, Google, Apple Music, Jack Daniels, Zig-Zag, Adidas, Levi’s, & more. This is a major chapter of his career so much more to get into here. Check out some of the highlights below or listen to the podcast for a full rundown.

“Working with Romano on NME is one of the highlights of my career. His energy, determination and ability to spot and support good ideas - not to mention have plenty of them himself - were key factors in driving a massive transformation project that put a magazine and brand that was essentially on its knees back on its pedestal as an influential and agenda-setting beacon of the music scene. During Romano’s time as NME MD we built up our biggest ever readership in print and online, achieved record revenues via a creative solutions team that he put in place, delivered the three most successful NME Awards in the events’ history, positively influenced the outcome of a General Election and launched a ton of new events like CineJam and #lifehacks. Not bad for a teenage sandwich seller from south London. If the chance ever came up I’d work with Romano again in a heartbeat.”

- Mike Williams, Editor In Chief, Sight & Sound (Formerly EIC, NME)